Hailey Bieber wears Superga®


Hailey Rhode Bieber, appointed as the face of Superga® for 2021 

continues to shine as the global ambassador, 

perfectly embodying the brand’s attitude with an effortless 

yet chic girl next-door style in the new campaign.

The Fall/Winter 2021 campaign embraces Hailey’s youthful energy

and upbeat personality, which remains an ever-present essence of

the Superga® brand and focuses on the concept of timeless style,

which is one of the core values of the brand.




Hailey is wearing: 2750 Organic Canvas Natural Dye



“When I think of timeless style I think of something 

that transcends different generations. 
Superga is a brand that has withstood the test of time.
The classic styles and sustainability of the brand make it a closet staple.”

- Hailey Rhode Bieber


Hailey is wearing (clockwise): 2341 Alpina Ripstop; 2790 Tank; 2630 Stripe; 799 Rubber Boots Lettering



 

The campaign was shot outside of the Tennis and Riding Club in Malibu,

California where, once again, an all-female team came together to

capture the supermodel in a uniquely feminine and intimate setting

across the beach sands of the premiere ocean-front equestrian

property. The campaign was shot by former painter, illustrator, and

animal rights activist, Zoey Grossman, who captured the young talent

through her signature narrative of dreamy elegance. New York based

stylist and fashion editor, Gabriella Karefa-Johnson, returned to place

her unmistakable mark in capturing Hailey in a series of multi-textured

cross-era looks around the Superga® sneakers.







Hailey is wearing: 2706 OG


2750 COTU CLASSIC WHITE

2750 COTU CLASSIC WHITE

Hvit
kr 699
799 RUBBER BOOTS LETTERING BLACK

799 RUBBER BOOTS LETTERING BLACK

Svart
kr 1 299
2790 TANK COTW WHITE

2790 TANK COTW WHITE

Hvit
kr 999
2630 COTU STRIPE WHITE

2630 COTU STRIPE WHITE

Hvit
kr 799
799 RUBBER BOOTS LETTERING WHITE

799 RUBBER BOOTS LETTERING WHITE

Hvit
kr 1 299
2706 OG BEIGE RAW

2706 OG BEIGE RAW

Beige
kr 799
2790 TANK COTW FULL BLACK-DARK GUM

2790 TANK COTW FULL BLACK-DARK GUM

Svart
kr 999
2481 ALPINA RIPSTOP BEIGE NATURAL-ORANGE TOMATO

2481 ALPINA RIPSTOP BEIGE NATURAL-ORANGE TOMATO

Beige
kr 1 099
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Superga ble grunnlagt i 1911 i Torino i Italia, da Walter Martiny begynte å produsere sko med gummisåler. I 1925 utvidet Walter designen med en ny sko med vulkanisert gummisåle og den ikoniske Superga-joggesko 2750 Cotu Classic ble født. Etter andre verdenskrig startet Superga produksjonen på nytt og utvidet deretter sortimentet til å omfatte joggesko av høy kvalitet med tekniske funksjoner. I dag har Superga et bredt utvalg av modeller og farger. Den originale Superga 2750 Cotu Classic er fremdeles i dag laget for hånd fra naturlige materialer. 100% vaskbar og 100% brukbar.

Kontakt oss

+47 815-03 600

info@superga.no


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298 32 Tollarp

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